6/21/2023 0 Comments Olivia de ja vuGrowing up in a theater family, Allie naturally learned to use all the storytelling tools at her disposal, regardless of medium or genre. Allie’s recent music video “Wolf” for the Yeah Yeah Yeahs shows her style distilled into its purest form, and will premiere at SXSW. Additionally, she’s collaborated with brands as diverse as Starbucks, Ralph Lauren and Pandora, always injecting her trademark sensibility.Īvital’s music video “Deja Vu” for Olivia Rodrigo, earned a Ciclope shortlist and has amassed over 300 million views on YouTube since its premiere. She draws inspiration from the music video auteur generation of the 90’s and represents a new class of filmmakers, across the spectrum of storytelling.Īvital has quickly become one of the most sought-after directors in music videos and advertising working with a wide range of artists from the multi-hyphenate Moses Sumney to pop-sensation Olivia Rodrigo, to the trailblazing Yeah Yeah Yeahs. Allie Avital is a New York-born and raised director whose work is visually arresting, conceptually bold and original.
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